After the Idea
by Bob Rief & George “Skip” Murgatroyd
About The Authors
Bob Rief is the Executive Director of San Diego Sports Innovators that runs a mentor-led Business Accelerator that supports the sports and active lifestyle industry. The company, founded by NBA legend Bill Walton, has matriculated 140 new companies in the last 10 years, 78% of which remain in business today - an amazing metric considering the national 90% failure rate for startups. 36% of all SDSI graduate companies are female founded.
George “Skip” Murgatroyd is an AV rated attorney (highest) and listed in Marquis Who’s Who in American Law and recipient of the Marquis Lifetime Achievement Award.
Wanting to try something new, in 2009 he teamed up with the former designer of K-Swiss Shoes who he met while walking his dog on a beach in Malibu, CA. Together they created OTZShoes. Knowing they needed management help, they convinced Bob Rief to join the company. Bob righted the ship and took the company to a very profitable exit.
After the Idea – How to Turn Your Idea Into a Business!
by Bob Rief and George “Skip” Mergatroid
A self-help book that provides a concise checklist laying out sequential steps for those who want to break out on their own and create their own new business. It’s also great for those with existing businesses who want to make sure they are on the right track.
After the Idea – How to Turn Your Idea Into a Business!
by Bob Rief and George “Skip” Mergatroid
Book Description > After the Idea – How to Turn Your Idea Into a Business. This book provides a concise checklist laying out sequential steps for those who want to break out on their own and create their own business.
This book is your CHECK LIST to help you turn your idea into a business
Most people simply do not know what to do “after the idea.”
…is this the time of your OPPORTUNITY?
“The journey of a thousand miles begins
with a single step.”
~ Lao Tzu
WHAT’S A SWOT ANALYSIS?
Strengths, Weaknesses, Opportunities and Threats…
Be honest, take a deep breath, make a chart.
Strengths
Opportunities
Weaknesses
Threats
Most people simply do not know what to do “after the idea.” …is this the time of your OPPORTUNITY?
After the Idea –
How to Turn Your Idea Into a Business!
by Bob Rief
and George “Skip” Mergatroid
